Sitanggang, Pernando, Ezra Karamang, and Ridlwan Muttaqin. “Pengaruh Brand Image, Kualitas Produk Dan Electronic Word of Mouth (EWom) Terhadap Keputusan Pembelian Pada Produk MS Glow (Survey Terhadap Generasi Z Di Kota Bandung)”. RIGGS: Journal of Artificial Intelligence and Digital Business 4, no. 4 (January 30, 2026): 15018–15027. Accessed January 31, 2026. https://journal.ilmudata.co.id/index.php/RIGGS/article/view/6070.