Jusman, I. A., and F. S. Adah. “Pengaruh Social Media Analytics Dan Brand Trust Terhadap Engagement Konsumen Gen Z Pada E-Commerce Fashion: Indonesia”. RIGGS: Journal of Artificial Intelligence and Digital Business, vol. 4, no. 4, Jan. 2026, pp. 10474-80, doi:10.31004/riggs.v4i4.4896.