ARDIANTO, Ivan; PARWATI, Kardina Yudha. The influence of Fear of Missing Out (FOMO), Social Validation, and Influencer Marketing on Generation Z’s Impulsive Buying Purchasing Behavior in Pop Mart. RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 5, n. 2, p. 1403–1411, 2026. DOI: 10.31004/riggs.v5i2.8586. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/8586. Acesso em: 2 sep. 2026.