MAHARANI, Anita M.; ASRIATI, Asriati; MUTTALIB, Abdul. Pengaruh Pemasaran Experiential Marketing dan Pemasaran Digital terhadap Loyalitas Pelanggan Dikalangan Mahasiswa . RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 5, n. 2, p. 19145–19152, 2026. DOI: 10.31004/riggs.v5i2.7428. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/7428. Acesso em: 9 oct. 2026.