AYATULLAH, A.; MUSFIROH, F. Pengaruh Experiential Marketing terhadap Repurchase Intention melalui Brand Trust serta Pengaruh Persepsi Risiko terhadap Repurchase Intention pada Konsumen GoRide Kota Serang. RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 5, n. 1, p. 5060–5070, 2026. DOI: 10.31004/riggs.v5i1.6846. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/6846. Acesso em: 23 apr. 2026.