AMANDA, Irinne; TRIMARJONO, Adrianto. Pengaruh Strategi FoMO Marketing, Celebrity Endoser dan Brand Trust terhadap Perilaku Impulsive Buying pada Konsumen Generasi Z Pengguna Tiktok Shop di Surabaya . RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 4, n. 4, p. 8914–8924, 2026. DOI: 10.31004/riggs.v4i4.5233. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/5233. Acesso em: 29 jul. 2026.