RAMADHAN, Rafaeza Athhar; MAESAROH, Syti Sarah; PURWAAMIJAYA, Btari Mariska. Peran Perceived Brand Credibility dalam Memediasi Pengaruh E-WOM terhadap Purchase Intention pada Sepatu Lari Lokal (Studi Kasus: Specs Indonesia). RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 4, n. 4, p. 10328–10334, 2026. DOI: 10.31004/riggs.v4i4.4990. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/4990. Acesso em: 12 oct. 2026.