ABDI, M.; NASUTION, A. R.; AISYAH, S.; ANZANI, W.; ANGGRIANI, D.; SIREGAR, F. A.; SIHOMBING, R. Pengaruh Digital Marketing, Perceived Value, dan Costumer Experience terhadap Loyalitas Merek Mahasiswa FE Unimed pada Produk Kopi Kenangan. RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 4, n. 4, p. 8186–8194, 2026. DOI: 10.31004/riggs.v4i4.4764. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/4764. Acesso em: 1 feb. 2026.