TRISSA, Y. A.; SALQAURA, S. A.; SIREGAR, M. Y. Pengaruh Live Streaming, Celebrity Endorsements dan Online Customer Reviews terhadap Perilaku Impulsive Buying Gen Z dengan Kepercayaan Konsumen sebagai Variable Intervening di Kecamatan Medan Helvetia (Studi Kasus Tiktok Shop). RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 4, n. 4, p. 4393–4406, 2025. DOI: 10.31004/riggs.v4i4.4258. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/4258. Acesso em: 1 feb. 2026.