PRATAMA, R. D. Peran Artificial Intelligence dalam Strategi Pemasaran: Tinjauan Literatur Sistematis. RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 4, n. 3, p. 1183–1191, 2025. DOI: 10.31004/riggs.v4i3.1779. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/1779. Acesso em: 25 may. 2026.