SITOMPUL, Devi Intan; REZEKI, Sri. Pengaruh Diferensiasi Produk dan Kreativitas terhadap Keunggulan Bersaing pada UMKM Sektor Kreatif (Buket Bunga). RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 5, n. 2, p. 28772–28779, 2026. DOI: 10.31004/riggs.v5i2.14109. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/14109. Acesso em: 9 nov. 2026.