MELIYANI, Meily; PASIGAI, Moh. Aris; AMIN, Amelia Rezki Septiani. Pengaruh Konten dan Brand Image Produk Skincare terhadap Keputusan Pembelian pada Mahasiswa Fakultas Ekonomi dan Bisnis di Universitas Muhammadiyah Palopo melalui Platform Shopee . RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 5, n. 2, p. 19985–19994, 2026. DOI: 10.31004/riggs.v5i2.12323. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/12323. Acesso em: 1 sep. 2026.