LAILA, Nur Cantika; ROMDHONI, Ahmad Fajar; AROFIC, Fahri Candra; RAMADHANI, Tasya Anggun; SAPUTRA, Radit. Analisis Perbandingan Pemasaran Online dan Pemasaran Offline terhadap Minat Beli Konsumen di Kecamatan Pamulang Menggunakan Model AIDA (Attention, Interest, Desire, Action). RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 5, n. 2, p. 12852–12861, 2026. DOI: 10.31004/riggs.v5i2.11141. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/11141. Acesso em: 27 aug. 2026.