MULIANSYAH, D.; NURHIDAYAH, R. From chatbots to conversational commerce: The role of AI in shaping consumer purchase decisions. RIGGS: Journal of Artificial Intelligence and Digital Business, [S. l.], v. 3, n. 2, p. 14–22, 2024. DOI: 10.31004/riggs.v3i2.1068. Disponível em: https://journal.ilmudata.co.id/index.php/RIGGS/article/view/1068. Acesso em: 31 jan. 2026.