Handrijaningsih , L., & Handayani, I. asri. (2026). Pengaruh Experiential Marketing, Live Streaming, Cashback, Tanggal Kembar terhadap Keputusan Pembelian Azarine. RIGGS: Journal of Artificial Intelligence and Digital Business, 5(1), 12677–12684. https://doi.org/10.31004/riggs.v5i1.7108