Fajar, M. W., Suryaningprang, A., Oesman, I. F., & Akbar, R. R. (2026). Pengaruh Brand Image, Content Marketing dan Customer Engagement terhadap Keputusan Pembelian pada Aplikasi TikTok Shop. RIGGS: Journal of Artificial Intelligence and Digital Business, 4(4), 12751–12758. https://doi.org/10.31004/riggs.v4i4.5630