Pratiwi, A.R. and Ali, M.M. 2026. Strategi Peningkatan Penjualan Produk Pilot Frixion Menggunakan Marketing Mix (4P). RIGGS: Journal of Artificial Intelligence and Digital Business. 4, 4 (Jan. 2026), 14474–14483. DOI:https://doi.org/10.31004/riggs.v4i4.6146.