Azahra, N.P. and Rahmi, P.P. 2025. Pengaruh Kreadibilitas Influencer dan Electronic Word of Mount (e-WOM) terhadap Brand Loyalty Generasi Z melalui Mediasi Brand Trust (Studi pada Produk Azarine). RIGGS: Journal of Artificial Intelligence and Digital Business. 4, 4 (Dec. 2025), 3806–3817. DOI:https://doi.org/10.31004/riggs.v4i4.3993.